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Write to Connect: Ashley Grant from RSS & GoDaddy on Engaging Audiences with Content

Apr 24, 2024
Ashley Grant, a successful freelance writer with experience dating back to 2007, shares insights on creating engaging content by prioritizing readers over SEO. She discusses the power of storytelling in personal branding, the impact of AI on content creation, and leveraging AI to repurpose authentic content. Grant emphasizes the importance of authenticity and addressing user needs in writing, offering practical tips for writers to navigate the evolving digital content landscape.
26:24

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Podcast summary created with Snipd AI

Quick takeaways

  • Emphasize authentic storytelling for personal branding to connect with audiences beyond transactions.
  • Balance SEO optimization with valuable content creation by prioritizing user needs and engaging storytelling.

Deep dives

Building a Personal Brand through Storytelling and Connection

Ashley discusses the importance of personal branding by sharing authentic stories that resonate with the audience. She emphasizes the need to connect with the audience beyond transactional interactions and highlights the significance of continually sharing one's story to engage new and existing listeners.

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