The Rising Popularity and Economic Impact of Makhana

Makhana, a humble seed from Bihar's Mithila region, gained a geographical indication tag in 2022, boosting its prices significantly. Its value surged during the pandemic, leading to a thriving industry worth 3,000 crore rupees, expected to double in the next few years. Marketed as a superfood, with various innovative snacks like flavored munchies and makhana pasta, the industry faces challenges due to low yields, unorganized markets, and exploitation of farmers by middlemen.