The Hard Part with Evan McCann Chris Samra from Waves
Jul 21, 2025
Chris Samra, founder of Waves and innovator in wearable technology, shares his vision for camera glasses designed specifically for content creators. He discusses the seamless integration of stylish design and user experience in wearable tech. The conversation dives into the evolving landscape of content creation, emphasizing the role of AR and monetization strategies. Samra also explores the challenges entrepreneurs face and highlights the significance of community engagement in overcoming obstacles. Exciting insights on navigating the startup culture are also revealed!
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Invisible Wearables Boost Authenticity
- Invisible camera glasses enable authentic content creation by reducing the anxiety of pulling out a camera.
- Wearing them all day with swappable batteries captures moments effortlessly, expanding creative possibilities.
Style Over Tech in Wearables
- The key to wearable tech acceptance is stylish, comfortable designs, not just technical specs.
- Expanding style options will differentiate more than expanding technical scope.
Iterate Hardware With Software Focus
- Launch with a beta program to gather creator feedback and improve user experience iteratively.
- Prioritize software as much as hardware to enhance usability and integrate with creator workflows.