Ron Adner is Professor of Strategy and Entrepreneurship at the Tuck School of Business at Dartmouth. Ron previously authored the book The Wide Lens: What Successful Innovators See that Others Miss.

His new book, Winning the Right Game: How to Disrupt, Defend, and Deliver in a Changing World, is a handbook on how leaders and companies can succeed in an era of ecosystem-based disruption.

Adner views his book not as a replacement for traditional competitive strategies, but a necessary supplement for leaders who need to both compete in traditional industries as well as emergent cross-industry ecosystems.

In a discussion with Martin Reeves, Chairman of the BCG Henderson Institute, Adner shares insights from the book, using several vivid company examples.

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About the BCG Henderson Institute

The BCG Henderson Institute is the Boston Consulting Group’s think tank, dedicated to exploring and developing valuable new insights from business, technology, economics, and science by embracing the powerful technology of ideas. The Institute engages leaders in provocative discussion and experimentation to expand the boundaries of business theory and practice and to translate innovative ideas from within and beyond business. For more ideas and inspiration, sign up to receive BHI INSIGHTS, our monthly newsletter, and follow us on LinkedIn and Twitter.

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