

How we took Equity Mates from side-hustle to sale | Real Talk
30 snips Aug 20, 2025
Join the hosts as they reflect on their remarkable journey from recording on a balcony to building a thriving podcasting business. They share invaluable lessons on turning a side-hustle into a full-time venture, tackling financial risks, and securing investment. The importance of community, strategic partnerships, and authenticity in entrepreneurship shines through. With engaging anecdotes, they discuss the growth of their podcast network and the commitment to making investment knowledge accessible, all while maintaining a playful tone.
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Start On Emerging Platforms
- Jump early onto new and emerging platforms to capture forgiving, less-crowded audiences.
- Start before competition and improve as you go to grow with the platform.
Starting Beats Perfect Preparation
- Simply starting and pressing record clears the biggest barrier for many creators.
- Commitment and consistency compound as platforms mature and audiences forgive early roughness.
Hold On To Your Nine-To-Five
- Keep your day job while building a side business to buy time and reduce pressure.
- Use steady income to make patient, non-commercial decisions as the venture grows.