Join us for a discussion with Jeremy Eldredge, director of marketing at Hoyt. Cam and Jeremy talk about Cam’s sponsorship with Hoyt, marketing in the hunting industry and more!
Follow along:
Instagram: https://www.instagram.com/cameronrhanes
Twitter: https://twitter.com/cameronhanes
Facebook: https://www.facebook.com/camhanes/
Website: https://www.cameronhanes.com
Follow Jeremy:
https://www.instagram.com/jeremyeldredge/
Thank you to our sponsors:
Hoyt: http://bit.ly/3Zdamyv use code CAM for 10% off
Montana Knife Company: https://www.montanaknifecompany.com/ use code CAM for 10% off
Black Rifle Coffee: https://www.blackriflecoffee.com/ use code KEEPHAMMERING for 20% your first order
Sig Sauer: https://www.sigsauer.com/ use code CAM10 for 10% off optics
MTN OPS Supplements: https://mtnops.com/ use code KEEPHAMMERING for 20% off and Free Shipping
Grizzly Coolers: https://www.grizzlycoolers.com/ use code KEEPHAMMERING for 20% off
Timestamps:
0:00:00 Intro: Sponsorships & What Jeremy Does for Hoyt
0:07:18 Marketing in the Archery Industry
0:10:38 Target Archery vs Bowhunting Influence
0:13:57 Bowtech Pro-Staff Cuts
0:15:30 The Most Powerful Social Media Source for Influencers
0:16:21 Brand Representation for Sales
0:21:57 Arrow Sound & Animal Reactions to Sound & Body Language
0:26:36 Jeremy’s Arrow, Blade & Bow Setup
0:29:16 What Sells Better: Aluminum or Carbon?
0:30:38 Ad Break
0:31:34 Draw Force Curve
0:34:37 Hoyt’s Pro-Staff
0:40:48 The Impact From Social Influencers & Archery Shops
0:45:04 Jeremy’s Thoughts on the Lift. Run. Shoot. Event
0:46:33 The Best Advice to Start Hunting
0:49:00 Too Many Hunters? Or are the Numbers Declining?
0:53:30 Social Media Algorithms
0:56:04 What’s Next for Hoyt?
0:58:27 Jeremy’s Best Idea for Hoyt & What Cam Could Do Better
01:02:14 Outro
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