Web3 CMO Stories Cards Are Ancient, Stablecoins Are Inevitable, And Compliance Still Ruins Weekend Releases | S6 E02
Useful beats flashy every time. We sit down with Przemek Kowalczyk, co-founder and CEO of Ramp Network, to unpack the practical moves that make crypto onboarding fast, trusted, and truly global—without asking users to care about the plumbing. From the first failed startup experiments to becoming MiCA-authorized across the EU, this conversation maps how to earn trust at the moment it matters: when someone decides to buy crypto and needs it to just work.
We explore the bottlenecks that quietly kill conversion—right-sized KYC, payment rails that actually clear, and error handling that doesn’t spook new users. You’ll hear why cards can feel universal yet unreliable, how localization drives higher success rates, and why building compliance pathways into product development is the only way to ship at scale in regulated markets. The leadership playbook is blunt and battle-tested: keep cash buffers for the next shock, maintain vendor backups, and design for abrupt market turns.
Looking forward, we break down why stablecoins are set to become the default transfer layer for remittances and cross-border payments. As wallets and flows abstract the rails, users will only feel speed and lower cost—exactly what drives adoption. We also talk founder traits that predict resilience, the art of pivoting without losing the core problem, and how a partner-first approach can embed seamless onramps directly inside wallets for a smoother first-time experience.
If you care about shipping products that people actually use, this is your blueprint: build trust, minimize friction, and speak to outcomes users value today. Follow the show, share it with a friend who’s wrestling with crypto UX, and leave a quick review to help more builders find this conversation.
This episode was recorded through a Descript call on December 10, 2025. Read the blog article and show notes here: https://webdrie.net/cards-are-ancient-stablecoins-are-inevitable-and-compliance-still-ruins-weekend-releases/
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