The Tourism RESET 38 Who Really Benefits From Tourism With Dr Freya Higgins-Desbiolles
Welcome back to The Tourism RESET with me, your host, Rebecca Woolford.
My next guest is Dr Freya Higgins-Desbiolles, an academic powerhouse and author who's spent her career advancing justice in tourism. She helped create the Code of Conduct for Tourism in the Holy Land, she's co-authored books on climate justice and community empowerment, and she's working with communities worldwide to reimagine what's possible.
This conversation is about understanding the system better so we can change it. Freya shares insights most of us were never taught AND the critical questions we are often missing entirely.
This episode is essential listening for evaluating genuine community tourism, NOT marketing fluff.
Here's what you'll discover in this episode:
🌍 Why Freya believes traditional tourism has been hijacked and by whom
🌍 Why community-owned AND community-led aren't the same as community-based and how to tell the difference as a travel professional
🌍 Real world examples where local communities are self-determining their futures
🌍 How to inform yourself. Understand what you're missing. Then choose a pathway.
If you enjoy this conversation, be sure to check out my learning resources designed for travel professionals and teams who lead with impact - including the on-demand masterclass How to Unlock the Power and Potential of Community-Led Tourism that Freya was part of.
Here is the preview of that masterclass - https://kiwanotourism.com/stories/video-preview-masterclass-community-tourism/
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