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85. What Wagner Group learned from ISIS

Sep 19, 2023
Leader of the Wagner Group, Yevgeny Prigozhin, discusses their recruitment tactics influenced by ISIS, including flashy online efforts and recruitment centers in gyms. The podcast also explores the activities and deceptive tactics of the paramilitary organization, as well as the experiences of members and the competition for control following the leader's death.
27:50

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Quick takeaways

  • The Wagner Group utilizes recruitment techniques similar to ISIS, targeting isolated and troubled individuals with criminal backgrounds.
  • Wagner is expanding its recruitment efforts to include individuals with technical expertise, aiming to develop cyber capabilities.

Deep dives

Wagner Group's Recruitment Tactics

The Wagner Group, a private Russian army known for committing atrocities in Ukraine, has been employing various recruitment techniques similar to those used by ISIS. They target young men who are isolated and down on their luck, often with criminal backgrounds. Wagner has embraced a multimedia approach, using music, videos, billboards, and even sponsoring events like hackathons to appeal to potential recruits. The group's marketing efforts have paid off, as estimates suggest they have amassed as many as 50,000 fighters in Ukraine.

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