In all the commotion of interviews, guest landings, and little intricacies of making a podcast, the big idea can get lost. How do you keep tabs on what matters most in your show? I talked to Jay Ooi, the creator of the podcast Shoes Off, about how to sustain your podcast by focusing on the big idea. He provides a detailed example of his day-to-day process. And he gets into the importance of providing perspective. Don’t miss out on advice from one of the hardest working podcasters I know. Tune in today! 

|| LINKS || www.shoesoff.net | Full Show Notes - mustamplify.com/should-i-start-a-podcast/