

Why Liza Koshy Disappeared from YouTube
Jan 31, 2022
Delve into the fascinating rise of a creator who evolved from Vine to YouTube stardom. Discover the impact of her iconic 'Vogue's 73 Questions' parody that skyrocketed her career. Uncover the unseen challenges of content creation and the emotional strain it can impose. Explore how audience connection shapes a creator’s journey and the importance of collaboration for sustainability. Reflect on her decision to step back from YouTube and the dynamics of personal branding in today’s entertainment landscape.
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Liza's Vine Beginnings
- Liza Koshy started on Vine, creating six-second videos for friends.
- Her dad initially disapproved, even making her delete followers, but later supported her move to LA.
Meeting David Dobrik
- Liza Koshy moved to LA alongside other Vine stars, including David Dobrik.
- They met in 2015 and became YouTube's "it couple," boosting Liza's rise to stardom.
Social Hacking
- Leverage "social hacking" by creating content related to larger creators.
- This can tap into their audience and gain their attention, boosting your growth.