Emotion and Behavioral Science for Real Estate Agents with René Rodriguez

Welcome to The Grant Wise Show featuring René Rodriguez!

In this episode, René dives into the impact of fluctuating interest rates on the housing market, advocating for seizing the opportunity to buy now. He discusses the value of creating priceless memories and being present in the moment, emphasizing emotional connections in home-buying decisions.

René shares tips for enhancing influence in real estate, focusing on transparency, audience engagement, and storytelling.

Join us for insights on leveraging behavioral neuroscience for sales and leadership success in the real estate industry.

Don’t miss out on this informative conversation packed with practical advice for real estate agents and leaders looking to enhance their influence and create meaningful connections with clients!

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Key moments:

00:00 A 30-year journey to find success.
04:12 Sales experience led to understanding human behavior.
07:48 Influence ethically for mutual benefit, be transparent.
10:44 Education can be valuable, but not mandatory.
14:05 Understanding emotional cues vital for successful sales.
19:00 Sensing and using energy for connection.
20:11 Understanding emotional logic in sales is crucial.
25:14 Value memories, not just an interest rate.
26:35 Plan for long-term enjoyment and financial security.
29:40 Encouraging audience engagement and feedback for podcast.

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