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Web3 CMO Stories

Rebranding Web3 and the Synergy of AI: Transforming Perceptions and Opportunities with Diego Borgo | S5 E04

Feb 20, 2025
31:53

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This episode tackles the prevailing misconceptions surrounding Web3, emphasizing the need for a comprehensive rebranding to foster positive engagement. Diego Borgo shares insights on how the intersection of AI and blockchain can redefine this space, as well as the responsibility of industry leaders in shaping the future narrative.

• Discusses common misconceptions about Web3 and its association with scams
• Advocates for a rebranding of Web3 to enhance its perception
• Highlights the importance of clear communication to attract mainstream users
• Explores the potential of AI in verifying content authenticity through blockchain
• Examines how AI agents could simplify decentralized finance processes
• Calls for marketeers to actively engage in reshaping the narrative around Web3

This episode was recorded through a Descript call on February 4, 2025. Read the blog article and show notes here: https://webdrie.net/rebranding-web3-and-the-synergy-of-ai-transforming-perceptions-and-opportunities-with-diego-borgo/

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