Engadget News + Next Microsoft is now integrating shopping directly into Copilot
Jan 9, 2026
Discover the latest SmartTag 2 features and a bundle deal that could simplify your life. Dive into the quirkiest gadgets from CES that will leave you amazed. Hear about the Pixel Buds Pro 2 and their comfort, plus a few touch-control quirks. Explore Microsoft's new Copilot checkout integration allowing you to shop seamlessly within the platform. However, concerns arise about the accuracy of AI shopping, with a look back at past innovations in the field.
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Use Copilot Checkout To Skip Merchant Pages
- Try Copilot Checkout to complete purchases without visiting merchant sites when available in the U.S.
- Expect integrations with PayPal, Shopify, Stripe, and Etsy to speed checkout across participating retailers.
AI Controls Interface, Retailers Keep Records
- Copilot Checkout embeds shopping in Copilot and keeps retailers as the merchant of record while Microsoft controls the interface.
- This centralizes the buying UI in AI while leaving data and fulfillment responsibilities to retailers.
Safety And Accuracy Questions Remain
- It's unclear what safeguards Microsoft uses to prevent Copilot from making erroneous purchases or hallucinating product details.
- Engadget contacted Microsoft to ask how the feature handles mistakes and money flow.