

The Business of Lively vs Baldoni
41 snips Jan 4, 2025
A celebrity feud has escalated into a legal battle, revealing the intricate relationship between PR strategies and reputation management in Hollywood. The decline of net neutrality poses challenges for smaller businesses in favor of major corporations. Meanwhile, changing trends in alcohol consumption highlight a growing shift away from traditional drinking habits, leaving the tequila industry in a surplus. The discussion flips between light-hearted anecdotes and serious business implications, providing an entertaining yet thought-provoking look at modern consumer behavior.
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Business of Celebrity Gossip
- The Blake Lively/Justin Baldoni lawsuit is more than celebrity gossip.
- It highlights the intersection of Hollywood, PR, and media in 2024.
Lawsuits as PR
- Lawsuits are becoming a tool for public accusations and PR.
- The internet accelerates this trend by making lawsuits readily available.
PR's Seedier Side
- Elizabeth Spiers' experience with Gawker and the New York Post revealed unsavory PR practices.
- However, she believes Lively's lawsuit wasn't solely a PR move due to its cost.