Sales Transformation #520 S2 Episode 389 - IS HE THE ONE? Finding Out The Right People To Send Videos
ST TIP OF THE DAY: CREATE VIDEOS ONLY FOR THE RIGHT PEOPLE
Great prospecting videos take time, effort, and some research, so it has to be sent to the right people to avoid wasting your time. But how do you figure out which prospect to send your video to? What do you do if they don’t reply? Tune in as Meghna answers these questions here, in the latest episode of Sales Transformation.
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TRANSFORMING MOMENTS
MEGHNA: FILTERING PROSPECTS TO SEND VIDEO
“After I do all my research, I then enroll them into a campaign and it's like a lot of emails at first, and I am using this SAP, which tells me all the hot leads, like the people who are opening up your emails multiple times, and you're clicking on links, and these leads get compiled in an auto lead. So for them, only I am creating a video.”
MEGHNA: HOW MANY VIDEOS TO SEND AND WHAT’S THE BACKUP PLAN
“One video per prospect, if you don't get a reply, you should just look for similar job titles or their manager or the subordinates, like people who will actually use our product and go with another approach.”
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Meghna Khari | Gan.ai | Gan.ai website
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