Martin Anayi: The battle for fans, a global calendar & less fragmented media landscape

Martin Anayi is the CEO of the United Rugby Championship. We discuss the many iterations of the URC, the impact of the South African sides and their involvement in the Champions Cup, how to appeal to a broader and younger audience, whether a global calendar is achievable, if it's possible for a single broadcaster or platform to be the home of all rugby and much more...

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