In the latest episode of Fintech Focus TV, Toby Babb sits down with Totem’s CRO, Matt Ryan to discuss Totem's evolution, highlighting their integration of technology to enhance user-generated content and support virtual and hybrid events.
The pair explore the importance of data in creating personalised and efficient event experiences, and the role of technology in improving event ROI and participant engagement.
Matt introduces the concept of "digital hospitality," stressing the need for enhanced online client interactions and personalised experiences to keep attendees engaged.
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