The Walker Webcast Fernando De Leon, Founder and CEO of Leon Capital Group
Oct 10, 2024
Fernando De Leon, Founder and CEO of Leon Capital Group, shares insights from his impressive journey, from a humble upbringing as the youngest of six to leading a $10 billion portfolio. He discusses the importance of cultural roots, entrepreneurial spirit, and overcoming obstacles in his career. De Leon reveals how he pivoted his real estate focus from distressed retail to thriving industrial properties driven by e-commerce. He also highlights the significance of teamwork in multifamily developments and the role of technology in shaping future growth strategies.
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Spelling Bee Triumph
- Fernando De Leon, driven by family responsibility and prize money, taught himself English and won a spelling bee.
- He was initially barred from competing due to his ESL status, but he persevered.
Family Focus
- De Leon's family prioritized his success, always asking about the next step.
- They viewed his Goldman Sachs experience as a way to understand capital flow.
Early Equity
- As a teenager, De Leon secured equity in a development project by leveraging a family connection.
- He obtained crucial labor permits and became a partner in the project.