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EPISODE DESCRIPTION

Thomas is a YouTuber, podcaster, and author who helps people become more capable and productive. His main YouTube channel has nearly 2.5 million subscribers and more than 160 million views!

In 2020, Thomas began producing a lot of content about how to use Notion, a popular project management and note-taking software. But instead of publishing those videos on his existing channel, Thomas created a SECOND channel called Thomas Frank Explains, which itself already has nearly 80K subscribers and almost 3 million views.

So in this episode, we talk about Thomas’s YouTube journey, why he built a second channel for his Notion content, how he’s thinking about short-form video like Shorts, and how intentional he is about all of the details that go into building his business.