Becoming Ronin #126 Can’t Screw This Up, Insights on Better Nutrition with Adam Bornstein
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Overview:
In this episode, we sit down with Adam Bornstein, a renowned fitness and nutrition expert, bestselling author, and entrepreneur. Adam shares insights from his journey in the health and wellness industry, discussing his work as a writer for top publications like Men's Health and his role in shaping the content strategies of major fitness brands. As the founder of Born Fitness and co-founder of Pen Name Consulting, Adam offers a unique perspective on the intersection of fitness, nutrition, and business. Tune in as we explore Adam's practical approach to sustainable health, his thoughts on industry trends, and his advice for anyone looking to optimize their well-being.
The conversation revolves around the process of writing a book and the challenges faced by authors. The main themes include the editing process, receiving feedback, the importance of simplicity and consistency, and the pitfalls of the diet and fitness industry. The conversation also touches on the need for authenticity and genuine help in the health and wellness space. In this part of the conversation, Adam emphasizes the importance of empathy and understanding your audience as a coach or writer. He shares his experience of writing his book and the importance of listening to feedback and meeting people where they are. Adam also discusses how his understanding and compassion have evolved over the years, particularly through becoming a father and a husband. He highlights the value of patience, self-awareness, and curiosity in personal growth and coaching. Additionally, he talks about the significance of reframing plateaus and mistakes as part of the journey and not catastrophizing them.
Timestamps:
[02:30] Navigating the Challenges of Writing a Book
[09:44] The Importance of Filtering Feedback
[14:27] Simplicity and Consistency in Health and Wellness
[16:39] The Pitfalls of the Diet and Fitness Industry
[27:00] The Need for Authenticity in the Health and Wellness Space
[33:15] The Importance of Empathy and Understanding
[39:07] The Evolution of Understanding and Compassion
[43:57] The Value of Patience and Self-Awareness
[48:44] Reframing Plateaus and Mistakes
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