

EP 162: Automate Your Media Marketing with AI
Dec 11, 2023
Mark Savant, Founder of Mark Savant Media, shares his expertise on automating media marketing with AI. He discusses the transformative potential of AI, especially in podcasting, emphasizing efficiency and cost-saving. Mark highlights practical tools like ChatGPT and Zapier for streamlining content creation and boosting productivity. He also touches on the delicate balance between AI and human interaction, the evolving landscape of personalized marketing, and the urgent need for businesses to adapt to rapid technological advancements.
AI Snips
Chapters
Transcript
Episode notes
Quitting Day Job
- Mark Savant quit his day job after using AI in his workflows.
- He saved up to 90% of his time on tasks like copywriting.
Complacency and AI
- Complacency with AI can hurt careers as software replaces traditional roles.
- Businesses are streamlining operations with AI to increase efficiency.
Mid-Career AI Adoption
- Professionals in their mid-thirties to mid-forties are driving generative AI adoption.
- They possess experience and foresight to recognize its transformative potential.