
The Global Story Blake Lively and Justin Baldoni: The saga explained
Jan 13, 2025
Yasmin Rufo, a BBC entertainment reporter known for her insights into celebrity culture, delves into the tumultuous saga surrounding Blake Lively and Justin Baldoni. She reveals the escalating rift between the Hollywood stars following their film, amid serious allegations and public lawsuits. The discussion uncovers the complex nature of celebrity PR, touching on Lively's efforts for a safer work environment and the backlash regarding her promotional tactics. Yasmin also highlights the effects of media narratives on their reputations and the broader implications for public perception.
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Separate Press Appearances
- Lively and Baldoni did separate press and photos at the It Ends With Us premiere.
- This fueled rumors of a rift, as co-stars typically do press together.
Press Restrictions
- Journalists were warned not to ask Lively about Baldoni at the London premiere.
- This unusual restriction further fueled speculation about their relationship.
Press Tour Controversy
- Lively's press tour for It Ends With Us, a film about domestic abuse, featured pink carpets, flowers, and haircare promotions.
- This tone-deaf approach sparked criticism and accusations of trivializing a serious issue.


