The Pitch
#137 Gnara: Disrupting Your Pants
Jul 10, 2024
Investors listen to Georgia Grace Edwards pitch her innovative GoFly zipper technology for outdoor pants on the show. They discuss the design, market success, licensing plans, and potential for disrupting the clothing industry. The episode explores opportunities in D2C, founder's pitch experience, commitment to investment decisions, and investments in specialized clothing for boating and sailing.
39:25
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Quick takeaways
- Nara's GoFly zipper technology offers a discreet and functional solution for outdoor bathroom breaks.
- Nara's strategic shift towards licensing revenue aims to scale the technology efficiently across industries.
Deep dives
Nara's Innovative GoFly Technology
Georgia Grace Edwards pitches Nara's patented GoFly zipper technology aimed at revolutionizing the way women handle bathroom breaks in outdoor settings. The technology stemmed from her experiences as a glacier guide, providing a discreet, functional, and comfortable alternative to outdated solutions. With a focus on consumer products supported by design and utility patents worldwide, Nara aims to enhance outdoor experiences.
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