//Nicki Rowland - Purpose over Profit E53

This week we welcome Nicki Rowland to the Dentology podcast.

Nicki is a well-known face and voice in dentistry and is co-founder of The Exceptional Leadership Academy (ELA), a consultancy and training organisation that supports dental businesses to thrive and grow.

Nicki has over 30 years’ experience working in an NHS and private dental practice setting having set up and run her own award-winning practice for many years. In this episode, Nicki reflects on what it was like to be a practice owner and tells us more about what the key drivers were that led to the decision to sell. She also explains more about the ELA and shares her thoughts on the future of dentistry.

Nicki was nominated into ‘Dentistry’s Top 50’ most influential People in 2021 for her leadership and mentoring support to DCPs across the pandemic – this is a great episode, and one not to be missed!

Topics:

- How did you get into the dental profession?

- Tell us about setting up a practice alongside your husband

- Was it the hardest thing you’ve ever done?

- Did your views about the patient journey differ?

- What was your driver to sell?

- Does everyone immediately know what their purpose is?

- What do you see for the future of dentistry?

- Can dental practices follow a 21stcentury business model?