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"You should take a T-shaped approach..."
A. Lee Judge is the Co-Founder and CMO of Content Monsta, a digital content agency.
Focused on B2B marketing for over 20 years, Lee is both a digital marketing practitioner and creative content entrepreneur. He is a leading LinkedIn video creator, Forbes Agency Council member, and engaging event speaker providing training on digital marketing, content creation, social selling, and sales enablement from the Marketing point of view.
In this episode we talk about the fundamental principles of marketing, how to take a T-shaped approach to learning new skills (a fresh look into the specialist vs generalist argument), understanding your audience when making an agency, his advice for college grads in 2021, and more!
You can connect with Lee via his website or through LinkedIn (make sure you let him know that you discovered him from my podcast).
If you want to support this podcast go here: https://anchor.fm/kennysoto/support