04 - The Monetisation Mindset: Building Products That Sell Themselves | Shawn Gong, Product Advisor

Shawn Gong is a product advisor and head of product growth, with background in product management. He has 12 years of experience leading cross-functional teams and launched award-winning products globally. He spearheaded international expansion for Grindr, the largest social networking app for LGBTQ. He also orchestrated GOAT's expansion into China, the largest marketplace for authentic sneakers. In addition, his team pioneered augmented reality mobile apps at Daqri, acquired by Snap. In our conversation about "Monetization Mindset: Building Products That Sell Themselves" we discussed - What is monetization & different models - Understanding the Audience for Effective Monetisation - Data-driven strategies for Monetisation - Balancing Monetisation with User Experience - Adapting to Evolving Monetisation Trends - Overcoming Behavioural Barriers. —— Where to find Shawn Gong: - LinkedIn - https://www.linkedin.com/in/gongshawn/ —— Where to find the Growth Design Podcast and co-hosts: - LinkedIn - https://www.linkedin.com/company/growth-design-podcast/ - ⁠Website - https://growthdesigncast.substack.com/ - ⁠Instagram - https://instagram.com/growthdesignpod - ⁠Emmanuel’s LinkedIn - https://www.linkedin.com/in/omoleemmanuel/ - ⁠IniOluwa’s LinkedIn - https://www.linkedin.com/in/inioluwa-abiodun/ —— Production by Damilola Ilesanmi - https://damilolailesanmi.com/