Better Product

Product Goes Public With Justin Bauer, Amplitude Analytics

Dec 14, 2021

29:18

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Highlights

AI Chapters

Episode notes

The Responsibility of a Company Like Amplitude

02:39

Using Behavior Data to Build a Better Product

01:39

You're Right, It Makes Sense to Interact With Brands

02:45

Introduction

2min

The First Repeat Guest

2min

Is It Anti-Climatic After You're in the Early Stages?

3min

Do You Think You've Made It?

3min

Are You Creating the Future?

3min

Amplitude Analytics

2min

Are You a Sportsman by Any Chance?

3min

The Responsibility of a Company Like Amplitude

3min

Using Behavior Data to Build a Better Product

2min

10.

You're Right, It Makes Sense to Interact With Brands

3min

11.

Product Analytics - What's on the Horizon?

2min

12.

Exactlis - What's the Biggest Change?

3min

2021 was the year cookies died, and the year the public started paying more attention to how their data was being used online. These movements also introduced new considerations for product leaders who rely on data to make their digital products better and informed by users. Take it from Justin Bauer, senior vice president of product for Amplitude Analytics. Amplitude went public this fall after expanding as the leading data analytics tool for product managers at GoFundMe, Intuit, and others. Justin shares more about Amplitude’s growth path and how it’s helping product managers find “insight to action” opportunities. Listen to Justin’s first appearance on Better Product from 2019. Follow us on LinkedIn and Twitter to see the latest in Better Product, a show part of the Better Product Community powered by Innovatemap. The community is the connection point for product leaders & practitioners to learn and share what it takes to design, build, market, and sell better products. Learn more at betterproduct.community.