#009: Max Siegelman - Facing Your Fears, Engineered Virality, and Building Confidence

Max Siegelman is the Co-Founder and CEO of Siegelman Stable, a racing & luxury sports fashion brand based in New York. Previously he served as Head of Cultural Relevance at Outfront Media. In this episode, we cover how Max and his partner built Siegelman Stable from scratch with a focus on organic virality and high-quality goods, how to build confidence through repetition, and why more people need to focus and face down their fears.