Episode 421 of the Sports Media Podcast with Richard Deitsch features an examination of Sports Illustrated at age 70. (The first issue of Sports Illustrated came out on Aug. 16, 1954.) The guests are Stephen Cannella, the current editor in chief of Sports Illustrated and longtime former Sports Illustrated senior writers Tim Layden and Scott Price. Layden now works for NBC Sports; Price is an author. In this podcast, the group discusses SI’s plans for its 70th anniversary; why SI became a cultural institution; the art of longform sports feature writing; the success of the Swimsuit Issue; whether a print sports publication can still find an audience in 2024; SI’s current operator; and more. You can subscribe to this podcast on Apple Podcasts, Spotify, and more.

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