Music Business Worldwide
What does the future hold for SoundCloud?
Jul 10, 2024
Eliah Seton, CEO of SoundCloud and former President of the company, discusses SoundCloud's future potential, including a possible sale or IPO. SoundCloud is a platform with 400 million tracks, supporting creators and engaging fans. The podcast explores SoundCloud's unique position in the music industry and its focus on monetizing fan engagement and artist support.
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Quick takeaways
- SoundCloud is heading towards a financial event like a sale or IPO due to recent investments.
- SoundCloud operates as a two-sided platform connecting millions of creators with hundreds of millions of fans.
Deep dives
SoundCloud's Unique Position in the Music Industry
SoundCloud differentiates itself by connecting artists and fans directly, serving as a two-sided platform exclusively for music. This direct connection allows for engagement between hundreds of millions of fans and millions of creators each day, a unique proposition in the music business landscape.
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