Mobile free-to-play game design experts from Naavik - Thomas Baker (former lead game designer at Electronic Arts and lead on Real Racing 3) and Eva Grillova (former game designer from Wooga and SocialPoint) - have written a super in-depth analysis on Garena Free Fire.  

Find out how Free Fire was able to achieve success to become the world's most downloaded shooter game of all time! Further, why has Free Fire dropped by over 30% since last year? What are the big risks and opportunities ahead for the game?  

SPECIAL OFFER FROM NAAVIK:  

🔥🔥🔥 Get the Garena Free Fire Pro report for FREE here: https://naavik.co/deep-dives/free-fire-world 🔥 🔥 🔥   

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OUTLINE: 

0:00 Intro 

2:11 Secrets to Success 

7:55 SEA Organization 

11:45 Localization Focus 

19:00 Competitive Landscape 

25:25 Revenue Decline 

26:47  Monetization Scheme 

34:30 Biggest Risks 

47:40 Impact of Free Fire Max 

52:10 Future Expectations  

👇 EPISODE LINKS:  

- Thomas Baker, Consulting Partner, Naavik Consulting 

- Eva Grillova, Game Design Consultant, Naavik Consulting 

- Naavik: https://naavik.co/ 

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