EP76 | Tour or Adventure? A Conversation with Joe Fleming of BONAFIDE Moto Co. South Africa

When trying to figure out a plan for your next vacation, are you interested in booking a “tour” or experiencing a real “adventure”? To begin with, maybe you’re wondering exactly what the difference is between the two. 

Joe Fleming, owner/founder of Bonafide Moto Co. based in Southern Africa is on the show to explain how the ADV motorcycle experiences his clients share with him are more than just a trip or a tour; they are a “bonafide” moto adventure. Hosting riders from around the world in places as extreme as Namibia and India, Joe and his team create unique travel experiences in which challenges and exploring the unknown are the norm.

While some have the ability and desire to embark on a years-long, round-the-world overlanding journey by truck or motorcycle, many of us only have a one to two-week window of vacation each year in which we can have a shot of experiencing the adventure of a lifetime. So it’s no surprise that overland tourism is on the rise. “Fly and Drive/Ride” experiences are now available in many parts of the world, and we’re interested in sharing what these look like with our listeners.

Clay and Rachelle met Joe Fleming on the XOVERLAND team’s recent trip to Southern Africa. They were impressed by Joe’s enthusiasm for the region, passion for his work, and extensive knowledge of the area, so we decided to feature Joe on our first podcast episode featuring the subject of overland tourism. 

An American by birth, Joe Fleming moved to South Africa full-time 10 years ago to pursue the love of a special woman. Since then, Joe has fallen deeply in love with Africa, making a whole new life for himself as the owner/operator of an adventure motorcycle touring company. Joe is eager to candidly share what his clients experience on their journeys with him along with his thoughts on how to best prepare for an adventure of a lifetime–wherever you’re headed.

See Full Show Notes HERE!
See Video Version of this Podcast HERE!