
Afford Anything Why High Earners Stay Broke, with Rose Han
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Oct 17, 2025 Rose Han, a finance educator and entrepreneur, shares her journey from a six-figure salary to building a seven-figure business. She discusses the 'Cancun moment' that sparked her financial awakening and details how she reframed her relationship with money. Rose explains the three types of income and the importance of mindset shifts from employee to entrepreneur. She introduces her 'Add a Zero' framework for wealth and emphasizes choosing scalable side hustles. Ultimately, she inspires listeners to align their finances with their personal values.
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Validate Before You Scale
- Validate a scalable product by starting one-to-one, proving demand, then scale to group or recorded formats.
- Use client results and testimonials before investing in one-to-infinity products like courses or videos.
Reframe Selling As Serving
- Reframe selling as a healthy value exchange: selling is serving when you truly help people.
- Charge fairly to sustain your work, pay a team, and respect your time and expertise.
First Paid Launch Made $160K
- Rose waited 1.5 years to charge for her work and hesitated to launch her program.
- Her first live webinar brought $160,000 and proved that charging for value works.

