Marketing Strategy | WTF is a buyer journey? Mapping out your marketing funnel [Mini workshop]

The buyer journey (aka. your marketing funnel) is a huge part of your marketing strategy and, chances are, you haven’t given it the attention it deserves. If you’re feeling confused or overwhelmed about where to start marketing your business, then this episode is a must-listen. This episode is a BIG marketing strategy session, so grab a large cup of coffee, a pen and some paper, and let’s start mapping out your buyer journey. You don’t want to miss: What the heck is a buyer journey? What on earth does this mean for my business? I break this down in a practical way - no dull theory here. Exactly what you need to deliver to your audience at each stage of the buyer journey, so you can stop wasting time, energy and money advertising the wrong thing to the wrong people. The sneaky tactic to get someone to convert from a hot lead into a paying customer or client. How to get the most value out of your customers and clients - even after they’ve bought from you. To download my free cheat sheet with 7 Savvy Strategies to Ignite your Instagram, head to http://stephtaylor.co/8 Please don’t forget to subscribe, so you don’t miss a new episode, released every Monday, Wednesday and Friday. If you enjoyed the show, I’d love it if you could please leave a rating and review in iTunes. Follow me on Instagram: http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom