In this episode I talk with Dario Paniagua, visual thinker, coach, and ex-advertising agency veteran. Dario’s mission? Helping amateur scribes become professional visual thinkers with his courses and his coaching.

You’ll hear about his journey out of the agency world into visual thinking. You’ll also learn about his courses that help you create metaphors without using cliches — and how his coaching is tailored to his students.

This is going to be a fun one, so don’t miss it!

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Running Order

• Intro: Who is Dario?
• Dario’s origin story
• The oddness of teaching online in a pandemic
• The importance of metaphors over cliche icons
• Metaphors are mini-stories
• Make regular icons a little crazy to develop metaphors
• The creativity of pre-schooled, no-rules kids
• The expanding field of visualization and impact on work quality
• Being disruptive as a solution for clients and for you
• Parallels to print and web design disruptions
• Animations of metaphors as a differentiator
• Dario’s Metaphors Course overview
  • Commandment 1: Think the Opposite
  • Commandment 2: Draw a part not the whole
  • Commandment 3: Blend or Join
• Playing with his kids helped Dario remain positive during the pandemic
• Cartoon: The Magic School Bus
• Cartoon: Adventure Time
• Cartoon: Apple and Onion
• Cartoon: The Pink Panther Show
• Feedback tip: This works or it doesn’t work
• Tools
• 3 tips
• Outro

10% OFF METAPHOR MEMBERSHIP FROM DARIO!

Dario has kindly re-opened enrollment to his Metaphors Membership and you can get 10% off for the first year. Use code: SKETCHNOTEARMY on the checkout page of the Membership Plan you choose.

https://www.dariopaniagua.com/metaphors-euro-membership

Move quickly! This offer lasts until Thursday, September 30, 2021!

Links

Amazon affiliate links below support the Sketchnote Army Podcast.

• Dario’s website
• Dario’s Metaphors Course
• Dario on LinkedIn
• Dario on Instagram
• Dario YouTube
• Book: Made to Stick
• The Magic School Bus
• Adventure Time
• Apple and Onion
• The Pink Panther Show

Tools

• The best tool will not save a poor visual map
• Procreate
• Flip A Clip
• iPad Pro
• Apple Pencil
• Procreate

Tips

1. Read your visual map, does it flow?
2. Remember whitespace to let your visuals breathe
3. Read other books UNRELATED to your field
4. Try new things, different things
5. Visual thinking is about THINKING!

Credits

• Producer: Alec Pulianas
• Theme music: Jon Schiedermayer

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