Hilah Stahl, the Co-Founder and CEO of Spoak, joins the show to share her journey from working on bizarre reality TV shows to creating the easy online platform for interior design. Hear how to build software in a new category, identify the personas of your customers, recognize when to stop, load the dishwasher like Tetris, and the secret to making delicious maple syrup. Connect with Hilah at Spoak.com, on LinkedIn, and on Instagram @HilahsThings and @Spoak
