In this episode of Do This, Not That, host Jay Schwedelson shares three easy-to-miss tactics that boost engagement on LinkedIn, Instagram, and email—and closes with a story of mistaken identity on spring break in Cancun.

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Best Moments:

(01:02) Commenting on old LinkedIn posts boosts profile views by 20–25%

(03:06) Share your Instagram reel to 20 people with unique notes for 40% more engagement

(05:53) A subject line with just the recipient’s first name lifted open rates by 25%

(09:48) Jay accidentally slept in a stranger’s hotel room on spring break

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Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

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