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Sports Card Strategy Show
Ep.107: How To Put Your Ads EXACTLY Where You Want Them - How To Use Placements In Google Ads
Jan 8, 2019
04:19
Data Driven Daily Tip 229 - Marketers and Small Business owners, you can put your ads EXACTLY where you want them.
Want your ads to show in front of the most popular YouTube videos? Want them to show before "The Ellen Show" or "Dude Perfect" on YouTube, or even those weird ones with people opening up toys (I know, they're called unboxing).
Know that your audience views particular websites like the Wall Street Journal or CNN.com?
You can use PLACEMENTS in Google Ads to run your video, contextual or display ads through the Google Ads Display Network.
This audio explains exactly how this works; oh, and yes you can combine your PLACEMENTS with CUSTOM INTENT AUDIENCE TARGETING.
Badass.
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