AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing
Staying on top of evolving audiences in the cannabis industry w/ John Shearman
Aug 11, 2021
15:17
Jeremy Shere, founder & CEO of Tribal Knowledge Podcasting, talks with John Shearman, VP of marketing at Applied DNA Sciences.
Stuff we discuss:
- The value of trade shows for one-on-one engagement
- The importance of research and engagement as your audience evolves
- Unique marketing challenges in cannabis industry
Learn more about Applied DNA Sciences
Connect with John on LinkedIn
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
Hosted on Acast. See acast.com/privacy for more information.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode