The AI-Powered Workout: Inside Ergatta’s Game-Based Habit System

Aug 6, 2025

Tom Aulet, Co-Founder and CEO of Ergatta, dives into the intersection of gaming and fitness. He explains how gamification makes workouts enjoyable and habit-forming, transforming traditional perceptions of exercise. Aulet discusses the role of AI in personalizing fitness experiences, ensuring workouts are tailored to users' needs. He emphasizes the importance of privacy in health tech while celebrating the potential of innovative design to enhance mental well-being. Finally, Aulet predicts that game-based fitness will overshadow traditional sports in popularity.

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INSIGHT

Gamifying Fitness For Habits

Many people know fitness benefits but don't enjoy traditional workouts, so they don't do them regularly.
Turning fitness into fun, game-like experiences can make physical activity more habit-forming and engaging.

INSIGHT

Sports As Fitness Gamification

Sports are essentially gamified fitness that combines exercise with fun and competition.
Game mechanics in fitness replicate the engagement people experienced playing sports, making workouts more enjoyable.

ADVICE

Iterate Fitness With Users

Use an iterative, human-centered design process to develop fitness products.
Collaborate closely with users to test, gather feedback, and refine games for optimal engagement.

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Tom Aulet, Co-Founder and CEO of Ergatta, discusses how they’re making workouts engaging and habit-forming by incorporating gaming elements and AI-driven personalization. He also delves into Ergatta's human-centric, iterative design process and the significant impact of their design choices

Key Takeaways:

Why game mechanics are more motivating than traditional workouts
How they’re using AI to personalize the workout experience for users
Importance of privacy and scientific rigor in health tech
Innovative design choices that make fitness fun and sustainable

Guest Bio: Tom Aulet is the Co-Founder and CEO of Ergatta, the leader in game-based connected fitness. With a background in tech and a passion for habit-forming design, Tom is pioneering a new category of workouts that motivate users through gameplay rather than traditional instruction. Tom is passionate about building technology that’s not just smart, but also human, combining data, personalization, and behavioral science to make fitness more engaging, effective, and sustainable. He’s especially interested in how gamification and AI intersect to drive long-term habit formation in digital health and wellness.

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