HBR On Strategy

The Strategic Advantage of Tapping Freelancers

47 snips
Jun 25, 2025
Join John Winsor, founder of Open Assembly, and Jin Paik, co-founder of the AI consultancy Altruistic, as they dive into the transformative role of freelancers in today's workforce. They discuss how technological advancements are reshaping talent strategies and why companies need to adopt flexible, project-based hiring. Generative AI tools are highlighted for their ability to enhance freelance efficiency, while the need for a cultural shift in how businesses integrate freelance talent is emphasized. Together, they explore practical steps for leveraging an external talent cloud to gain a strategic edge.
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INSIGHT

Shift From Full-Time Hiring

  • The rise of micro entrepreneurs and lack of tech talent make traditional full-time hiring inadequate.
  • The best talent prefers flexible engagement, not full-time roles anymore.
INSIGHT

Platforms Improve Skill Matching

  • Platforms offer validated marketplaces that better match skills to specific tasks instead of vague CVs.
  • Organizations must become agile in staffing and teamwork to leverage flexible talent effectively.
INSIGHT

Talent Acquisition Goes Digital

  • Talent acquisition is digitally transforming just like how Google changed how we find services.
  • Large firms are becoming digital matching agents, but platforms reduce friction and cost significantly.
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