Jill Leberknight - Tribe Marketing

May 30, 2023

32:45

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Glenn Sanford, Founder, CEO and Chairman of eXp World Holdings, hosts eXpansion, a weekly podcast about #ProfessionalDevelopment and #PersonalGrowth, with eXp Realty ICON agents. On this week's episode, Glenn sits down with Jill Leberknight, a four-time ICON agent out of Austin, Texas. With a unique background in theater, arts, and education, Jill unexpectedly discovered her passion for real estate, embracing it with unwavering enthusiasm.

Recognizing herself as a community-oriented agent, Jill actively immerses herself in the fabric of Austin, serving as a genuine and involved participant. Leveraging her expertise as an educator, she employs engaging video content to educate and empower individuals within her community. Jill also shares her profound knowledge of Austin with those seeking to relocate to the area.

In this episode, Glenn and Jill delve into a thought-provoking discussion about the future of AI and its potential impact on the real estate profession. Tune in for an enlightening conversation that explores the intersection of real estate, community engagement, and technological advancements.

Chapters

00:00 Introduction

01:24 Jill’s background

08:35 Community & tribe marketing

12:52 Video lead gen

17:05 CRM and lead management

19:10 ChatGPT and AI

30:11 Advice for eXp agents

31:44 Connect with Jill

Instagram: https://www.instagram.com/exprealty_/

Facebook: https://www.facebook.com/eXpRealty

LinkedIn: https://www.linkedin.com/company/exp-realty/