Stories for the future Communication and Collaboration - Key Players in the Energy Transition, with Jane Jünger
Nov 1, 2024
52:59
How does a global company steeped in combustion engine technology navigate the energy transition?
This episode dives into the intricacies of communication and innovation at Wärtsilä, a leader in marine and energy solutions. Meet Jane Jünger, who shares her journey from journalism to leading communications in a tech giant, and now to her role at the University of Bergen. We discuss the vital role of collaboration and transparency in engaging employees and the public about sustainable practices, as well as the importance of multidisciplinary approaches in tackling climate change.
Takeaways:
- Communication is crucial in building trust and understanding around new energy technologies.
- Collaboration across different sectors is essential for driving successful energy transitions.
- Innovation should be owned by all employees, not just top management or R&D departments.
- Engaging local communities in discussions about renewable energy is vital for public acceptance.
- Academia and industry must work together to create relevant educational programs for future jobs.
- Diversity in skills and perspectives can lead to more effective problem-solving in energy transition projects.