Unpacking Japan

The writer who brought the world's attention to underrated Japanese cities

Oct 3, 2025
This session features Craig Mod, a writer and photographer based near Kamakura, known for his dedication to documenting underrated Japanese cities. He shares insights on respectful tourism, the joys of long walks in Japan, and how these pursuits have influenced his literary career. Craig discusses his journey into indie publishing, creating tactile books, and the challenges of translating his work for international audiences. He also recalls striking encounters on his walks and the importance of promoting lesser-known locales in Japan.
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ADVICE

Skip Alcohol When You Start Fresh

  • Avoid alcohol if you suspect it will derail you, especially when starting a new life abroad.
  • Saying no to drinking can prevent long-term problems Craig Mod experienced in his twenties.
ANECDOTE

First Arrival Memory At Tokyo Station

  • Craig remembers arriving at Narita, taking the Narita Express and mistaking Tokyo Station for all of Tokyo.
  • A stranger helped him all the way to Shinjuku, exemplifying early warmth he experienced in Japan.
INSIGHT

Why Printed Books Matter To Him

  • Craig's love of physical books stems from early exposure to striking printed design and McSweeney's influence.
  • He values the immutability and tactile craftsmanship of printed books over digital formats.
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