EP 26: Donor Retention, Board Engagement, and Campaign Readiness with Barbara O'Reilly [Ask a Responsive Fundraiser]

Donor acquisition is up, but retention is still a struggle. And your board? Supportive in theory, but silent in practice. Sound familiar? In this episode of Ask a Responsive Fundraiser, Barbara O’Reilly, CFRE — founder of Windmill Hill Consulting and a 30-year fundraising veteran — helps us unpack two of the most persistent challenges nonprofits face today. You’ll learn: • Why first-time donors often walk away (and how to change that) • The real reasons board members freeze when it’s time to fundraise • How to coach your board into confident, authentic fundraising advocates • What internal markers signal readiness for a capital campaign Barbara brings sharp insight, encouragement, and a practical mindset rooted in decades of experience with institutions like Harvard and the American Red Cross. Learn more about Windmill Hill Consulting: https://whillconsulting.com/ Ready to deepen your donor relationships and drive meaningful results? Learn more about Virtuous and how responsive fundraising can help your team grow generosity: https://vrtuo.us/4hsSN6g