Purposely SHORT with Martin Rohner
Executive Director, Global Alliance for Banking on Values (GABV)
What if your bank did more than just hold your money?
In this SHORT, Martin explains how values-based banks differ from the mainstream—and why intentional, community-grounded finance matters now more than ever.
From microfinance in the Global South to renewable energy in the North, he makes the case for finance that puts purpose before profit—and why that doesn’t mean sacrificing performance.
“We’re not trying to be values-based for competitiveness. We’re doing it because it’s the right thing to do—and that’s what gives us strength in the market.”
🎧 Listen to the full Purposely Short episode and learn why the future of banking may look a lot more like its past.
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