A Beginner's Guide to AI

Think AI Is Just Fancy Copywriting? John Sets the Record Straight

10 snips
Jun 18, 2025
John Munsell, author of InGrain AI: Strategy Through Execution and founder of Bizooka, dives deep into transforming AI strategies in organizations. He shares his innovative AI Strategy Canvas, simplifying complex projects into actionable plans. Learn how a six-minute ROI calculator can save development time and how a minimal investment in LLMs can enhance team performance. John also reveals how to combat groupthink with a special prompt and emphasizes the crucial journey from experimentation to cultivating an AI-first culture.
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INSIGHT

AI Is More Than Copywriting

  • AI is much more than a fast copywriter, it's a capable thought partner and efficiency booster.
  • Organizations need systematic AI adoption to scale and truly benefit from AI technology.
ADVICE

Boost Efficiency and Level Talent

  • Use AI to boost every employee's efficiency and profitability by at least 20%.
  • AI can level up local talent to compete with top-tier global experts, especially in technical roles.
ADVICE

Use Education and Collaboration

  • Educate your team with a shared framework to build good AI habits and avoid wasted time.
  • Encourage interdepartmental discussions early to ensure AI initiatives hit real needs and avoid rework.
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