Going Through It cover image

Going Through It

Chasten Buttigieg’s Call Finally Came

Jun 9, 2023
Chasten Buttigieg, a passionate advocate for LGBTQ+ adoption and father, shares his transformative journey into parenthood. He discusses the emotional highs and lows of the adoption process, highlighting the challenges faced by him and his husband, Pete. Chasten reflects on the societal expectations for gay couples and the impact of marriage equality on their dreams of fatherhood. The joy of welcoming twins into their lives brings both chaos and love, illustrating the unpredictability of parenthood.
27:38

Podcast summary created with Snipd AI

Quick takeaways

  • Chasten Buttigieg's journey to parenthood through adoption highlights the societal challenges faced by gay couples in creating families.
  • The emotional rollercoaster of receiving the call about their twins emphasized the complexities and joys of navigating new parenthood.

Deep dives

The Challenges of Clustermer Marketing

marketers face significant challenges when they overly generalize their customer base, creating a phenomenon known as 'clustermer.' This occurs when marketers fail to segment their audience according to their distinct needs and habits, resulting in ineffective communications, such as sending the same coupon codes to both new and returning customers. This approach not only confuses customers but also diminishes the overall effectiveness of marketing campaigns. Emphasizing the importance of personalized marketing strategies, businesses can utilize tools that analyze real-time behavior data, ensuring that their messaging resonates with the right audience.

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