Dive Club 🤿 Alex Cornell - Mastering the art of influence
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Jun 20, 2024 Join the podcast with Alex Cornell, where he delves into communication, storytelling in design, and his journey from video production to design. Discover his startup Cocoon, the precision in his work, generative AI at Meta, and more. Explore his wild videos at Facebook, lessons from designing mobile apps, and the mental models he uses for narratives. Dive into his favorite fonts, type foundries, and the challenges of transitioning to new mediums in design.
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Early Video Experience
- Alex Cornell's first job in college involved mastering video editing software at a media lab.
- This experience translated into video creation for startups and eventually a commercial video business.
Precision in Language
- Focus on precise language and word choice when communicating design ideas.
- Consider voice inflection and how each word is delivered for maximum impact.
Meticulous Video Creation
- Alex composites voiceover takes to refine communication, similar to music production.
- He meticulously crafts videos, even for internal teams, to maximize their impact.